WearView - Privacy Policy

WearView is a fashion AI platform operated by Lean Shipper, LLC. This Privacy Policy explains what information we collect, how we use it, and what rights you have over it. We believe privacy policies should be clear and readable, not buried in legal jargon.

1. Notice

When you use WearView, we collect certain personal information to provide our fashion AI services — including virtual try-on, AI model creation, and product-to-model generation. We only collect information that is necessary to deliver the service, process payments, and improve the platform. No party outside of WearView will ever get access to your personal information unless you specifically grant us permission or we are required to do so by law.

2. Your Consent

Essential Data: To use WearView, you must provide certain essential data. When you sign in with Google OAuth, we receive your name, email address, and profile picture from Google. This information is required to create and maintain your account. Without it, we cannot provide you with access to the platform.

Non-Essential Data: During onboarding, we ask how you heard about us and what type of user you are (e.g., fashion brand, creator, photographer). This helps us improve the product but is not required to use the service. We also use analytics and advertising tools (detailed in Section 3) that collect usage data. You can opt out of non-essential tracking through your browser settings or by contacting us.

What Happens If You Decline: If you choose not to sign in with Google, you will not be able to create an account or use WearView's AI features. If you decline non-essential cookies or tracking, you can still use all core features of the platform without limitation.

3. Usage

3.1 Data Collected

Here is exactly what data we collect and where it comes from:

• Account Information: Name, email address, and profile picture — collected automatically via Google when you sign in.
• Onboarding Responses: How you heard about WearView and your user type (e.g., fashion brand, e-commerce seller, creator) — collected during the onboarding questionnaire.
• Uploaded Content: Garment images and product photos you upload for AI processing. These are stored in private storage buckets accessible only to you.
• Generated Content: AI-generated images (try-on results, AI models, product-to-model outputs). These are stored in a way that allows sharing via direct link if you choose to share them.
• Payment Information: Billing details processed by our payment provider. WearView does not store your credit card numbers.
• Usage Data: Pages visited, features used, session duration, device type, browser type, and IP address — collected through analytics and advertising tools.
• Support Interactions: Messages and conversations through our customer support chat.
• Email Verification: Your email address is verified during signup to ensure it is valid and not a disposable address.
• Affiliate Data: Referral tracking data if you arrived via an affiliate link.

3.2 Data Uses

We use the data we collect for the following purposes:

• To authenticate your account and maintain your session.
• To process your garment and product images through our AI pipeline and return generated results.
• To process subscription payments and manage billing.
• To send transactional emails related to your account.
• To provide customer support.
• To analyze how the platform is used and identify areas for improvement.
• To measure the effectiveness of our advertising campaigns.
• To track affiliate referrals.
• To prevent fraud and validate email addresses.
• To personalize your experience based on your onboarding responses.

4. Retention

We retain your personal information only for as long as necessary to provide our services. Specifically:

• Account Data: Retained for the lifetime of your account. When you delete your account (available in your account settings), all personal data is deleted immediately. Residual copies may remain in encrypted backups for up to 30 days before being automatically purged.
• Uploaded Images: Garment and product images are retained for the lifetime of your account and deleted when your account is deleted. Residual copies may remain in encrypted backups for up to 30 days.
• Generated Content: AI-generated images are retained for the lifetime of your account and deleted when your account is deleted. Shared links will stop working once your account is deleted. Residual copies may remain in encrypted backups for up to 30 days.
• Payment Records: Transaction records are retained for the period required by applicable tax and accounting laws (typically 7 years), even after account deletion.
• Analytics Data: Anonymized usage analytics may be retained indefinitely for product improvement purposes. This data cannot be linked back to your identity after account deletion.

5. Your Rights

5.1 GDPR Rights

If you are located in the European Economic Area (EEA), the United Kingdom, or Switzerland, you have the following rights under the GDPR:

• Right of access — request a copy of all personal data we hold about you.
• Right to rectification — request correction of inaccurate personal data.
• Right to erasure — request deletion of your personal data (you can also self-delete your account at any time).
• Right to restriction — request that we limit how we process your data.
• Right to data portability — request your data in a structured, machine-readable format.
• Right to withdraw consent — withdraw consent at any time for processing based on consent.
• Right to lodge a complaint — file a complaint with your local data protection authority.

5.2 Right to Object

You have the right to object to processing of your personal data for direct marketing purposes. To exercise any of these rights, contact us at legal@wearview.ai. We will respond within 30 days.

California Residents

If you are a California resident, you have additional rights under the CCPA, including the right to know what personal information is collected, the right to delete it, and the right to opt out of the sale of personal information. WearView does not sell your personal information.

6. Security

We take the security of your data seriously. Here are the specific measures we have in place:

• All data transmitted between your browser and our servers is encrypted using TLS (Transport Layer Security).
• User-uploaded images are stored in private storage buckets with access restricted to the account owner.
• Payment processing is handled entirely by Stripe, which is PCI DSS Level 1 certified. WearView never stores your credit card information.
• Authentication is handled through Supabase with Google OAuth — we never store or handle your Google password.
• Database access is protected with row-level security policies, ensuring users can only access their own data.
• Our infrastructure runs on enterprise-grade cloud providers with regular security audits.

In the unlikely event of a data breach, we will notify affected users promptly and take immediate steps to contain and remediate the issue, in accordance with applicable data protection laws.

7. Policy Changes

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. When we make material changes, we will notify you by posting a notice on our website and sending an email to the address associated with your account before the changes take effect. Your continued use of WearView after the effective date constitutes acceptance of the changes.

8. Contact

If you have any questions about this Privacy Policy, want to exercise your data rights, or need to request a copy of your personal data, contact us at:

legal@wearview.ai

Lean Shipper, LLC (operating as WearView)

1207 Delaware Ave #3062, Wilmington, DE 19806, United States

We aim to respond to all privacy-related inquiries within 5 business days.